Meet Shannon Rochon.
Shannon Rochon, a creative, tenacious, and well-organized individual, began their journey as an intern for the late congressman John Conyers during their high school years. With an extensive background in local, statewide, and national elections and advocacy campaigns, Shannon has demonstrated expertise in campaign strategic planning, media relations, fundraising, and volunteer coordination. They are well-versed in digital organizing and have the proven ability to work in coalition with a broad range of organizations, developing and executing sophisticated campaign strategies that advance immediate outcomes and support longer-term power building and partnerships.
At the Michigan League of Conservation Voters in Ann Arbor, Shannon served as the Director of Partnerships. In this role, they designed and drove a cohesive partnerships strategy, stewarding existing partnerships while cultivating new relationships critical to addressing water and climate justice and threats to democracy. They collaborated with internal teams, identified strategic opportunities for partner engagement, and provided support in partner recruitment and training. Additionally, Shannon actively participated in political election work for Michigan LCV, engaging in door-to-door field canvassing, text and phone banking, and campaign events.
In their role as the Michigan Regional Field Organizing Director at HeadCount in Detroit, Shannon managed a youth voter engagement program, training volunteers in electoral campaigning and advocacy. They held regional organizing directors and organizers accountable to metrics and goals, ensured accurate data and field reporting, and developed and implemented trainings for staff and volunteers. Shannon also provided input on local and state issues and campaigns for opportunities to engage in.
In their previous positions, Shannon served as the African American Constituency Outreach Director for Presidential Candidate Bernie Sanders in Des Moines, Iowa. They set and exceeded benchmarks for voter contact, grassroots engagement, and GOTV efforts, developed a statewide constituency organizing program, and managed training programs for volunteers. Shannon also worked as the Chief of Staff/Campaign Manager for Roy McCalister Jr. at the Detroit City Council, overseeing office budgets, collaborating on legislative initiatives, and managing day-to-day operations. Additionally, they served as the Midwest Regional HR/Quality Assistance Director at ResCare Home Care in Southfield, where they oversaw quality assurance and human resources, implemented employee relations and diversity initiatives, and developed through reports and data analysis.
Throughout their career, Shannon has consistently demonstrated their dedication and expertise in campaign management, field organizing, partnership development, and advocacy. They possess excellent communication and leadership skills and have a proven track record of achieving results and building strong relationships within the community.